New Restaurant Spices Up Standale Eatery Scene E-mail
by Brandy Arnold

A new concept restaurant will soon be opening in Standale at 355 Wilson Ave. Crooked Goose is the creation of the same group that brought Twisted Rooster to East Beltline in Grand Rapids – Meritage Hospitality Group.

Aside from the equally eccentric names, similarities between the two restaurants include a commitment to sourcing Michigan made products, produce and meats. Executive Chef Mark Noseda II is currently in the process of tasting bounty from area farms in order to both develop the first seasonal menu and choose with which Michigan farmers Crooked Goose will be partnering.

“We could not be more excited about this menu,” said Tom Brady, Director of Operations for Twisted Rooster and Crooked Goose. “We have a vivacious menu with unique, bold flavors at great prices. Chef Mark and his team make almost everything from scratch daily and that dedication to Michigan made products is very important to us.”

However, Brady stressed that the two restaurants have many differences, as well. Crooked Goose will focus on a more casual, pub-style dining. An eclectic array of menu items includes deep fried cookie dough, fried alligator tail, a variety of pizza offerings, fresh baked bread and crooked onion soup – their take on French onion soup. Absent from the Crooked Goose menu are the multiple mac & cheese options – a patron favorite at Twisted Rooster. Instead diners at Crooked Goose will have their choice of grilled cheese, from wild mushroom to jalapeno. Gluten free and vegan items will also be available," Brady said.

“If we have it in the kitchen, we’ll make it for you,” he said. “We’ll definitely work to cater to the customers.”

A larger bar presence and more television screens will be a welcoming sight for sports fans, and Crooked Goose will be open 11 a.m. to 2 a.m. daily. The restaurant will feature 12 beers on tap, an expansive bottle beer selection and a variety of wines and liquors.

Brady expects about 125 jobs will be created from the opening of Crooked Goose. Standale’s past and future growth drew the group to that area as opposed to Grand Rapids. Due to its location directly between Grand Valley State University’s Allendale campus and Grand Rapids, with the addition of area families, Brady envisions the patronage of a large, diverse population at Crooked Goose.

“We really love the community. We see it growing, and we wanted to help facilitate that growth,” he said. “We’re proud to be a Michigan based company and are happy to be putting more people to work.”

Crooked Goose will open in June. As the month gets closer, a more specific opening date will be announced.

“Stay tuned for more information,” Brady said. “We’ll definitely have celebrations and specials for the opening.”


Published: April 6, 2012

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